Against the backdrop of theincreasingly rapid development of the global coffee, tea, and milktea beverage industries, the 2024 Shenzhen International Coffee,Tea, and Milk Tea Beverage Exhibition will arrive as scheduled nextyear. This grand event, hosted by Shanghai Bohua InternationalExhibition Co., Ltd., will gather brands and related practitionersfrom all over the world to explore the future development trendsand innovative opportunities of this promising industry.
Highlights of the grand event
As a commercial hub in southern China,Shenzhen has become an ideal location for exhibitions due to itsunique geographical location and open market environment. The 2024Shenzhen International Coffee, Tea, and Milk Tea BeverageExhibition will showcase new product trends, technologicalinnovations, and market analysis, providing abundant opportunitiesfor exhibitors and visitors to exchange ideas.
Exhibition and Promotion of InnovativeBeverages
At this exhibition, exhibitors willbring various innovative products, ranging from traditional teadrinks to modern milk tea, from specialty coffee to healthy drinks,with a wide variety of product types. Each brand will showcaserepresentative new products, showcasing their unique features intaste, packaging, functionality, and more., Key brands will createexclusive experience zones, providing potential customers withopportunities to try their drinks and enhancing consumers'understanding and exploration of the products.
Industry Trends and Market Research
During the exhibition, a series ofhigh-end forums and lectures will be organized, invitingoutstanding experts in the industry to gather together and sharemarket trends and future development trends. This provides aplatform for attendees to gain a deeper understanding of industrytrends and learn from each other. The lecture will bringcutting-edge ideas collision and enlightenment to participantsaround hot topics such as "sustainable development", "healthydrinks" and "digital transformation".
Entrepreneurial opportunities andcollaboration platforms
This exhibition has a special"Entrepreneurship Zone" to provide a platform for startups andinvestors to connect, and to offer opportunities for ambitiousindividuals to showcase their projects and seek cooperation.Through exhibitions, start-up brands can gain a wider exposure.Once invested, it can not only accelerate product marketing butalso enhance the brand's industry influence.
Advantages of participating inexhibitions
Participating in the 2024 ShenzhenInternational Coffee, Tea and Milk Tea Beverage Exhibition canbring a lot of intangible value to brands and enterprises.
Market Expansion: Exhibitions are animportant channel for market development, through which potentialconsumers, agents, and distributors can be directly reached,rapidly expanding the market.
Brand exposure: During the exhibition,multiple media outlets will participate to promote the company'sbrand image more widely and enhance public awareness of thebrand.
Trend leadership: By communicating withother brands and experts in the industry, companies can moresensitively capture market changes and consumer demands, providingimportant basis for the next strategic decision-making.
Experience exchange: Exchangeexperiences with industry peers from different regions, explore newbusiness and marketing ideas, draw on successful cases, and reducedevelopment risks.
How to participate in exhibitions
For companies that want to participatein the exhibition, they need to register on Guanfangwangzhan ofShanghai Bohua International Exhibition Co., Ltd. Choose a suitablebooth as needed, fill in relevant information for review. It shouldbe noted that the number of booths is limited, and it isrecommended that interested companies register as early as possibleto ensure that they can obtain the ideal display space.
Exhibition Visit Information
For visitors who want to visit theexhibition, the exhibition will be open to industry professionals.Fill in personal information at the registration entrance and applyfor an admission voucher. Viewers not only have the opportunity toexperience various new products on site, but also have the chanceto have in-depth exchanges, share experiences and insights.
The unique charm of Shenzhen
The city of Shenzhen, which hosted thisexhibition, has become one of China's major modern cities due toits unique geographical location and strong economic foundation.Shenzhen is not only a highland of technological innovation, butalso one of the regions with rapid development of consumer culturein recent years. This city has gathered numerous start-upcompanies, providing a rich market foundation for the beverageindustry. When it comes to coffee, tea drinks, and milk tea, themarket performance in Shenzhen is particularly outstanding, withyoung consumer groups and diverse lifestyles jointly drivinginnovation and competition.
In depth analysis of the Shenzhenmarket
1. * * Consumer Group * *: Young peopleand migrant workers in Shenzhen together form a huge consumermarket, with a generally high acceptance and willingness to consumenew things.
2. Diversified product demand:Consumers' demand for beverages is gradually shifting from a focuson taste to healthy, low sugar, and personalized products.
3. Channel diversification: With theaccelerated development of e-commerce and offline experiencestores, brands need to strategically consider channel layout, andthe close integration of offline and online is an important trendfor future development.
summary
The 2024 Shenzhen International Coffee,Tea and Milk Tea Beverage Exhibition is an unmissable event in theindustry, with unlimited business opportunities and potential forcooperation. Both as exhibitors and visitors, you will findnoteworthy new trends, products, and opportunities at thisexhibition. We look forward to meeting you in the bustling city ofShenzhen to explore the future of coffee, tea, and milk tea drinks,and lead the new trends in the market.
在全球咖啡、茶饮和奶茶饮品行业发展愈加迅猛的背景下,2024年深圳大型国际咖啡茶饮奶茶饮品展将于明年如期而至。这一盛会由上海博华国际展览有限公司主办,将汇聚来自世界各地的品牌、和相关从业者,共同探讨这个充满潜力的行业未来发展趋势和创新机遇。
盛会亮点
作为中国南部的商业重镇,深圳以其独特的地理位置和开放的市场环境,成为年展的理想之地。2024年深圳大型国际咖啡茶饮奶茶饮品展将展示新的产品趋势、技术创新与市场分析,为参展商和观众提供丰富的交流机会。
创新饮品的展示与推广
在此次展会上,参展商将带来各类创新产品,从传统茶饮到现代奶茶,从特色咖啡到健康饮品,产品种类丰富多样。各品牌将展出具代表性的新产品,展示其在口味、包装、功能等方面的独特之处。,重点品牌将创建专属体验区,提供潜在客户试饮的机会,增强消费者对产品的理解和探索。
行业趋势及市场研究
展会期间,将组织一系列高端论坛和讲座,邀请业界杰出专家相聚一堂,分享市场新动态和未来发展趋势。这为与会者提供了一个深入了解行业动向、互相学习的平台。围绕“可持续发展”、“健康饮品”和“数字化转型”等热点话题,讲座将为参与者带来前沿的思想碰撞和启迪。
创业机会与合作平台
本次展会特别设有“创业专区”,为初创企业与投资者搭建对接平台,为有志之士提供展示项目和寻求合作的机会。通过展会,初创品牌可以获得更广泛的曝光率,一旦取得投资,不仅能够加速产品的市场推广,也能提升品牌的行业影响力。
参与展会的优势
参加2024年深圳大型国际咖啡茶饮奶茶饮品展,能够给品牌与企业带来很多无形价值。
市场拓展:展会是一种重要的市场开发渠道,通过这一平台可以直接接触到潜在消费者、代理商与分销商,快速拓展市场。
品牌曝光:展会期间将有多方媒体参与,企业的品牌形象能够得到更广泛的宣传,提升公众对品牌的认知度。
趋势引领:通过与行业内的其他品牌和专家交流,企业能更敏锐地捕捉市场变化和消费者需求,为下一步战略决策提供重要依据。
经验交流:与来自不同地区的行业同行交流经验,探索新的经营和营销思路,借鉴成功案例,减少发展风险。
如何参与展会
对于想要参与展会的企业而言,需要在上海博华国际展览有限公司的guanfangwangzhan上进行报名。根据需要选择合适的展位,填报相关资料进行审核。需要注意的是,展位数量有限,建议有意向的企业尽早报名,以确保能够获得理想的展示位置。
展会参观信息
对于想要参观展会的观众,展会将对业界相关人士开放。在注册入口填写个人信息并申请获取入场凭证即可。观众不仅可以现场体验各类新品,还有机会与进行深入交流,分享心得和经验。
深圳的独特魅力
举办此次展会的城市深圳,凭借其特有的地理位置与强大的经济基础,成为了中国大的现代化城市之一。深圳不仅是科技创新的高地,也是近年消费文化快速发展的地区之一。这座城市汇聚了无数与创业公司,为饮品行业提供了丰富的市场基础。当谈及咖啡、茶饮和奶茶,深圳的市场表现尤为突出,年轻的消费群体和多样化的生活方式共同催生了创新与竞争。
深度分析深圳市场
1.**消费群体**:深圳的年轻人与外来务工人员共同构成了庞大的消费市场,他们对新鲜事物的接受度和消费意愿普遍较高。
2.**多样化的产品需求**:消费者对于饮品的需求正逐步从偏重于口味转向健康、低糖和个性化产品。
3.**渠道多元化**:随着电商与线下体验店发展共同加速,品牌需要在渠道布局上进行战略性考虑,线下与线上的紧密结合是未来发展的重要趋势。
2024年深圳大型国际咖啡茶饮奶茶饮品展是行业内一场不可错过的盛会,潜藏着无限的商业机会与合作潜力。无论是作为参展商还是观众,都将在这次展会上找到值得关注的新趋势、新产品和新机会。我们期待在繁华的深圳,与你相聚,共同探索咖啡、茶饮与奶茶饮品的未来,引领市场的新潮流。
01
立足粤港澳大湾区,
尽享华南餐饮商机
华南地区,一直以来都是餐饮市场的热土,是酒店餐饮商家必争之地!这里拥有庞大的消费群体和活跃的经济氛围,为餐饮行业带来了无尽的商机。
国家统计局数据显示,2023年全年全国餐饮收入超5万亿元,同比增长20.4%。而广东作为中国四大菜系之一粤菜的诞生地,拥有着“中国餐饮大省”等名号,市场商机蓬勃。
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尤其是深圳,其区域优势更是显著。深圳是粤港澳大湾区的内地核心城市,发挥着辐射带动周边地区的引擎作用,具有高度发达的经济、便捷的交通以及开放包容的环境。上海博华国际展览有限公司紧跟时代步伐,选择了全球大的会展中心——深圳国际会展中心(宝安新馆)。
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02
30万㎡全馆齐开,
呈现行业盛会
2024深圳国际酒店及餐饮业博览会将汇聚咖啡与茶、饮品综合、食品综合、餐饮设备、桌面用品、烘焙甜点及轻餐、连锁加盟及连锁资源、酒水综合、潮玩等九大板块的优质资源, 汇聚了全球的供应商和前沿产品,为您呈现出一场酒店餐饮行业盛宴!
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博华深圳联展将同期举办,链接餐饮、酒店、家具、健康及生活方式主题展,一展打通全产业链上下游。展会全面升级,规模浩大!在去年的基础上,我们大胆拓展,展出面积将增长到30万㎡,16馆齐开,3,000+展商数量 ,预计200,000+观众人数 ,80+活动及赛事 。
03
紧跟市场热点
新增特色展区惊艳亮相
围绕市场热点,打造特色展区。2024深圳国际酒店及餐饮业博览会精心筹备了特色展区,创造性餐饮解决方案全面征集中,期待独具特色的您,与众多细分赛道头部展商一起,为万千餐饮人,提供更多产品、运营和效率上的深度赋能。
食材预制展区
根据国家统计局的数据,2023年全年全国餐饮收入52890亿元,同比增长20.4%,标志着我国餐饮业复苏明显,发展信心稳固增强。经中物联食材供应链分会测算,2023年初级食材市场规模达到了7.04万亿元,食材加工规模达到了12.77万亿元。这表明餐饮食材行业在国民经济中占据了重要地位,且市场规模庞大。
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展示类别:预制菜及中央厨房、餐饮设备、食品加工包装、餐饮供应链及食材、肉类及水产品、调味品及粮油、罐藏食品、火锅食材及用品
深圳高端餐饮及食品饮品加工包装展
中国包装行业社会需求量大,科技含量日益提高,已成为我国国民经济中的重要产业之一。承袭HOTELEX上海国际餐饮酒店业博览会30余载行业积淀,深圳高端餐饮及食品饮品加工包装展现场将汇集餐饮,食品及饮品行业加工与包装设备 ,包装材料与标签 , 智能装备及物流等行业企业,为餐饮,食品、饮品等生产企业提供服务与交流商机,助力行业向上发展。
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展品范围:加工机械、通用机械、包装机械、智能装备、包装材料与制品、标签及软包装、包装材料与制品
茶空间展区
HOTELEX深圳核心茶饮板块持续创新, 沉浸式“茶空间“展区惊艳登场。
茶,不止于饮。品饮之外,皆为审美。茶之美,是天地赐予,是历代茶人的憧憬。从初的茶摊、茶坊、茶肆,到如今盛行的新式茶馆,茶空间是中国人的生活,体现中国人的审美追求。随着人们生活水平的日益提高,中国正迎来一个向美而生的大时代,茶空间商业模式的崛起,将是未来市场发展的必然趋势。
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汇聚“茶空间”全产业链产品和服务,满足你对喝茶环境的所有想象 一茶一席、一器一物、一桌一椅、一花一木、一柱一瓦,打造一场茶人、茶艺、茶事和茶空间互为融合的美学空间。
展示类别:
茶文化空间设计及装饰、户外休闲家具、庭院花艺景观装置 、民宿会所设计、茶器具、茶空间衍生饰品、餐饮空间
04
首展盛况空前,彰显华南市场深耕决心
回顾去年的盛况,我们充满信心地迈入新的一年!
在这场行业盛宴中,1500+展商以新的产品、优质的服务,以及精彩的展示吸引了无数目光。部分优选展商更是引领了行业潮流,成为本届展会的亮点之一。
精选优质展商一览
众多展商在展示自身实力与创新,为展会注入无限活力的也拓展了商业网络,感受到了行业脉动。让我们一起看看他们在展会后的真挚感言。这是对这场盛会真实的见证,也是对未来的美好期许。
展商寄语
除了展商的精彩亮相,10万+观众和买家也在展会中收获满满。其中99.01%观众对2023年展会总体表示满意或非常满意;99.07%观众表示会继续参观2024年展会;99.54%愿意推荐同事或朋友参观。他们不仅有幸近距离感受到行业新动态和创新成果,更有机会与行业企业展开深度合作,共同探索未来发展之路。
观众来源行业分布
05
30+年积淀风范,
超强助力共创
经过三十多年的沉淀和发展,HOTELEX展会规模和行业影响力已跻身世界水平,积累买家资源超80万,整合全产业链优质资源,为全球酒店及餐企创造一个、开放和高效的商贸交流平台。
主办方上海博华国际展览有限公司,总公司为全球大的会展主办机构英富曼集团,肩负在全球范围内特别是亚洲地区的战略布局,上海博华主办及承办大中华区域70+场品牌展会,公司展会年展出面积已达到162.9万平方米(2023年),为来自全球的超过114万caigou人士创造了多重贸易机会;公司自2006年起开始发展线上业务,至今打造了8个B2B网站,8个B2Pcaigou通小程序,1款APP产品组成的线上平台。
公司与各地zhengfu及协会的紧密合作,为展会提供了强大的后盾和有力的支持。2023HOTELEX深圳展上,珠海市厨师协会、湖南省旅游饭店协会、江门市旅游行业协会及HOTELEXVIP买家团等30余家行业协会参观团,1859位高质量买家组团参观前来参观交流。
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2023部分合作伙伴
(上下滑动查看)
深圳市烹饪协会、广东省酒店行业协会、惠州市饭店行业协会、江门市旅游行业协会、台山市旅游协会、开平市旅游行业协会、珠海市旅游饭店行业协会、湖南省旅游饭店协会、佛山市连锁企业协会、惠州市餐饮行业协会、肇庆餐饮酒店协会、佛山市顺德区乐从食品协会、东莞市咖啡行业协会、广东省食文化研究会名厨委、佛山市顺德区饮食协会、佛山容桂餐饮协会、珠海市厨师协会、佛山顺德德食俱乐部、香港奶茶咖啡协会、香港中西饮食职业公会、香港烘焙及咖啡从业员协会、葡萄酒精选指南、顺德均安餐饮协会、顺德杏坛饮食协会、顺德勒流饮食协会、三水旅游饮食协会、顺德伦教镇饮食协会、惠州市饭店行业协会、清远市旅游协会、香港酒店及餐饮从业员协会、金达咖啡饮品城
2024年,我们与合作伙伴凝心聚力,HOTELEX深圳大展必将再创!